Cricket Community

LA Times: Cricket Wireless has the music industry feeling chirpy

Jason Derulo Muve Music Cricket Wireless

We love Muve Music. Our customers love Muve Music. And now, the music industry loves Muve Music. But don’t just take our word for it – take a look at this article recently published in the LA Times. 


Thanks to Muve Music from Cricket Wireless, we have been able to help provide unlimited music downloads and music discovery to an underserved audience who have not been able to enjoy the music they love. In less than a year we have grown to more than 500,000 subscribers and we thank YOU!


Here is a brief look at the great highlights found in this week's article:


"What sold her [Pamela Mitchell,  39-year-old founder of the Washington., D.C., nonprofit group Hip Hop Scholars] was the all-you-can-download music, which has transformed her habits as a music consumer. Before she got Muve, neither Mitchell nor her teenage son were active music buyers. She listened to old CDs; her son listened to YouTube. Now she spends three to four hours a day listening to music on her phone. At work, she uses the service to play songs for her music appreciation and history class."


“Each month the average Muve customer listens to music on his or her Cricket phone about 40 hours and downloads 300 new songs, drawing from a catalog of 5 million songs, a number expected to grow to 10 million titles by the end of this year.”


“…[M]ore than 500,000 people have signed up for Muve since the service launched in May, placing Muve among the three largest premium, on-demand digital music services in the country.”


“Cricket's growth partly stems from its business model. Unlike giants AT&T Inc. and Verizon Communications Inc., the company requires no annual contract. And unlike competitors Rhapsody and BlackBerry Music, Cricket does not send its customers a separate bill for music. The cost is included in a single monthly bill.”


We’ve said it before and we’ll say it again – Muve Music rocks. 


Photo Credit: (Joel Wintermantle, Chicago Tribune / December 10, 2011)

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